BMW M 


BMW X3 M & BMW X4 M

DIRECTOR: OLIVER WÜRFFELL

DOP: JANN DOEPPERT

EDIT: SÖREN GÖRTH & HANS HARTMANN

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The tensions between nature and machine were already obvious during the conceptual phase of these films, because the BMW X4 M and the BMW X3 M, with their brute looks and untamed power, demand a world that reacts to this power and subordinates itself to it. Director Oliver Würffell staged the game of action and reaction in all its consistency, while DOP Jann Doeppert produced intense images that draw the viewer right into the scene.

In order to tell the strength of the performance in even more detail, we also created product substance films with Nicki Shields, which uncover the secret power of the new all BMW models.

Edited by Sören Görth (X4 M) and Hans Hartmann (X3 M).

Music & sound design by 2wei and Grading by Sofie Borup (Co3).


 

BMW X3 M | DC

BMW X4 M | DC

BTS 

 
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PRODUCT SUBSTANCE FILMS